Palace of Versailles, Marketing and Partnership Department Manager
To effectively engage an audience, one has to go where they are and speak a language they understand. The Palace of Versailles started working with leading company Tencent to build their presence on WeChat in an effort to reach out to their Chinese-speaking visitors.
Learn all about it in an exclusive session with Elise Albenque: An essential talk for institutions willing to communicate to a global audience.
Elise has an MBA and a Master’s degree in art history and worked in the publishing sector and as an innovation consultant before joining the palace of Versailles 5 years ago.
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